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azokroma · Blog · Brand

Brand

Brand image, identity, naming: building a consistent brand, from the name to the materials.

Vibe coding: why you should define your brand before asking AI for code
Brand

Vibe coding: why you should define your brand before asking AI for code

Vibe coding lets you build a site or an app in a few hours. Without a defined brand, the result looks like everyone else’s. Here is what to prepare before you launch the AI.

Brand image: definition and the 8 elements to build
Brand

Brand image: definition and the 8 elements to build

Brand image, visual identity, branding: what these words cover, the 8 elements of a consistent brand and how to build them in the right order.

How to find a brand name: method, ideas and checks
Brand

How to find a brand name: method, ideas and checks

Criteria for a good name, themes for inspiration (stars, flowers, pigments, treats…) and a checklist: domain, social networks, trademark.